OnTheMark Agency | Cut 90-Day Churn by 50% for Fitness Studios
OnThe Mark
Tired of the Revolving Door?
Cut 90-Day Churn by 50%

Pack Your
Classes With Members
Who Stick Even If You've Never Turned A Free Trial Into A Paying Client.

Discover the proven system specialty fitness studios, are using right now to keep members coming back month after month, without relying on discounts or constant promotions.

You don't need more trial signups.

You need systems that make them stay.

Let's fix what's costing you the most: churn.

Speciality Fitness Studios!
The Problem

Revenue Leaks You Can't Ignore

Look familiar?

Big traffic in January… dead silence by April
Free trial signups that never convert
Members quitting by month 2 or 3
Grinding just to fill classes each week
Constant discounts to compete with cheaper gyms
No system to retain or grow, just survival mode

And worse—you're doing all of it: coaching, selling, emailing, building systems from scratch.

We call it The Studio Spiral:

High effort. Low return. No stability.

The Solution

The Member Momentum Blueprint

Our signature system for high-retention onboarding + sustainable gym growth

Built specifically for boutique studio owners (like CrossFit, Yoga, Pilates, HIIT, Spin & Barre), this isn't another "just get more leads" gimmick.

It's a proven retention-first system that helps you:

Cut 90-day churn by 50%

Increase trial-to-paid conversion up to 42%

3–4x your 6-month member retention

Fill classes without blanket discounts or promos

Build a business with stability, predictability—and freedom

We turn first-timers into lifelong members with:

Community-Driven Onboarding
Strategic Member Life Cycle Mapping
Retention-Trigger Automation
Value-Based Pricing Positioning
Studio-Specific Growth Strategy (not cookie-cutter tactics)
Real Results

From Panic to Predictable

Jamie, HIIT gym owner

Meet Jamie—owner of a high-energy HIIT gym in Arizona.

Every January, Jamie gained 45+ new members. By April? Less than 15 remained.

The problem wasn't leads. It was retention.

After 90 days with OnTheMark:

52% drop in churn
4x boost in long-term members
+10 hours/week reclaimed for community building

"We didn't need more promos. We needed the system to turn spikes into stability. This Blueprint saved my gym."

— Jamie, HIIT Gym Owner, Arizona